In a bold and sweeping declaration during his latest State of the Nation Address, President John Dramani Mahama stunned Parliament as he unveiled a dramatic shift in Ghana’s economic playbook — announcing that the old staples of farming and industry won’t be enough to power the nation forward.
“Our economy won’t be built only by traditional sectors,” Mahama thundered, signaling a new era where human creativity, tourism, and new‑age industries will be just as central to Ghana’s rise.
The President didn’t just talk — he opened the purse: a whopping GH¢40 million boost has been injected into the film and creative arts sectors — with GH¢20 million earmarked for Kumawood, Gallywood, and other film hubs and another GH¢20 million to supercharge music, fashion, and digital content creators nationwide.
Mahama praised Ghana’s creative stars for projecting the nation onto the global stage, saying social media, new media, and artistic genius are giving the country more prominence than traditional media ever could.
“Human creativity will play a starring role in Ghana’s economic blockbuster,” said the President — hinting at a future where tomorrow’s jobs and export dollars come from scripts, songs, and screens, not just cocoa and crops.
He capped off his remarks with a personal vow: he will serve as Ghana’s ambassador for tourism and creative industries — making creative talent a centerpiece, not an afterthought, of national economic strategy.


